Internet has completely changed the way the music industry works and operates. It has changed the ways people meet, collaborate and connect. Never before has it been this easy to work together with people from all over the world, and it’s easier than ever to broadcast your music to people all across the globe. Through YouTube, Spotify, iTunes, Soundcloud, CDbaby, Bandcamp etc, almost anyone can have their music published and made available to the general public – reaching more people than ever.
Using the power of the internet has been a game changer to me, and the most important platform for me has been YouTube. But I’m not alone there, as violinist and music producer Jason Yang says:
“Social media is and has been the platform on which I built my entire professional career.”
His videos has been viewed over 30 million times, and following that, he’s been commissioned by HBO and has been touring the world with Madonna. And everything started on YouTube for him. The same story can be heard for many thousands of successful freelancers out there.
Make sure to get your music out there, on the many venues of the internet. A lot of new clients and big new contacts have found me using YouTube, and it has provided me with lots of gigs and projects, especially in my earlier days. Use the opportunity the internet gives us to reach out to as many people as possible, because these platforms can seriously change your career when utilized properly.